How to Create a Stop-Motion Video

How to Create a Stop-Motion Video

Creating a stop-motion video is one of the many ways to make your brand stand out. It's the perfect balance of photography and videography and most importantly ... it's fun and effective! It can be a challenge to create. However, with the right tools and the...

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Five Ways to Use Stock Photography

Five Ways to Use Stock Photography

So, you've purchased some new stock photography for your brand and you're dying to use it! But before you do, take a few minutes to think about how you want to use your images. You want to get your money's worth, right?! Yes, but you also want to make sure...

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Ten Ways to Use Instagram Stories to Increase Engagement

Ten Ways to Use Instagram Stories to Increase Engagement

Instagram introduced Stories to its platform in 2016. If you aren't too familiar with Stories, it's a feature similar to Snapchat Stories, which enables you to share multiple photos and videos in a slideshow format. These photos and videos disappear from...

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Instagram Etiquette: The Do’s & Don’ts

Instagram Etiquette: The Do’s & Don’ts

When I first started posting on Instagram in 2013 there were no manuals, or guidelines on how to post, what to post and when to post. Well, if there was, I certainly didn't read them. I was having way too much fun capturing images, and discovering amazing...

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How to Create a Marble Backdrop

How to Create a Marble Backdrop

If you are a fashion, food, or lifestyle blogger, or an avid photographer on Instagram, there's a good chance you've posted a shot featured on a gorgeous marble background. I have spent many hours scouring retailers for that 'perfect' marble surface but the...

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20 Ways to Use Instagram’s Slideshow Feature

20 Ways to Use Instagram’s Slideshow Feature

Instagram is currently rolling out its new slideshow feature and the community is abuzz! The feedback is mixed: the ones who are reserved simply don’t have enough content to warrant a slideshow but then there are others who can’t wait to share more....

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20 Ways to Engage With Your Audience on Social Media

20 Ways to Engage With Your Audience on Social Media

We all know that to build our tribe, we need to engage with our audience.  It can't be a one-way street where we just promote our products and services and post what we had for breakfast. Or, list our latest blog post and say, "Read this".  To build a...

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